José R. Ballesteros Vargas is a business executive and international brand strategist with more than 20 years of experience in global markets, exports, and business development. As a second-generation leader of DUG, he currently serves as Export Manager, overseeing the international expansion of premium brands across multiple regions.
Throughout his career, José played a key role in the global growth of Diplomático Rum, working closely with distributors and brand ambassadors across Europe and major international markets. His expertise spans international trade, strategic partnerships, brand positioning, and market expansion.
José Rafael actively supports Esfera Wealth in its efforts to connect with and engage the NextGen of leaders and heirs. He remains committed to promoting innovative businesses with strong growth potential and international reach.